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Mercedes-Benz sold almost 4000 cars in three months, with the GLC SUV being the most popular

The strong demand for limos was emphasised by the Mercedes-Benz A-Class Limousine and the New S-Class.

Friday, April 8, 2022 | Chimniii Desk
Mercedes-Benz, the German luxury carmaker, stated today that it will deliver 4,022 automobiles to customers between January and March 2022. The company saw a 26 percent increase in revenue in Q1 2021, owing to strong sales and market recovery, as well as the introduction of new desirable products, a seamless omni-channel luxury experience created for customers via the 'direct to customer' sales model- ROTF, flexible financing programmes, and overall positive customer sentiments.

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The E-Class LWB remains the best-selling vehicle, with the A-Class Limousine and new S-Class highlighting the continued demand for limos. The GLC SUV was the brand's best-selling SUV in Q1 2022, followed by the GLA, GLE, and GLS SUVs. The portfolio of AMG and Super Luxury Cars increased by 35%.

The Mercedes-Benz sedans A-Class Limousine, E-Class (2-3 months), S-Class (3-4 months), and S-Class Maybach S 580 have a waiting period of roughly 2-3 months (4-5 months). Similarly, the GLA is 4-5 months old, the GLC is 1-2 months old, the GLE is 4 months old, and the GLS is 4 months old (8-11 months).

The company's sales increased in the first quarter despite a continued semi-conductor shortfall, worldwide supply chain issues, and rising operational costs. Mercedes-Benz concluded the first quarter of 2022 with the highest-ever order bank of 4000+ units, as it works to increase production and reduce the existing waiting list for its products.

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"We are excited with our sales performance achieved in Q1 2022, building a strong platform for a long-term sales rebound," said Martin Schwenk, Managing Director and CEO of Mercedes-Benz India. This accomplishment is significant in light of ongoing hurdles such as semiconductor shortages, global supply chain interruptions, and increased input costs. Customers' clear preference for Mercedes-luxury Benz's experience and the brand's leadership position in the Indian luxury sector are reaffirmed by the brand's Q1 performance.

A fine combination of our superior product portfolio and an upgraded retail experience achieved through ROTF, which delivers full transparency on price and provides a seamless omnichannel experience, can also be credited to the tremendous customer response. In Q2, we'll keep the market enthralled with the debut of the most coveted products and a greater luxury experience in retail."

"With the largest order bank in our history, we are optimistic in our ability to maintain our current growth rate in the future months." However, due to continued issues in the global supply chain, we sincerely apologise for the delays in deliveries to our clients. Our primary aim is to provide our customers their beloved Mercedes-Benz as soon as possible, and we're working hard to cut the wait time in half," Schwenk added.
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